Apple is expected to introduce the iPhone 12 series in the coming weeks. October 13 appears to be the most likely date of the iPhone event this year. The new type of coronavirus pandemic has affected the development of new models, and Apple shared information a few months ago that new phones will no longer be available for sale worldwide from mid-September, as in previous years.
Apple held a virtual press event two weeks ago focusing on new Apple Watch models, new iPads and new subscriptions. Apple didn’t mention the iPhone 12 at the event, but introduced the A14 Bionic processor that will power four upcoming smartphones.
September is almost over, in which case the company will not be announcing the date of the iPhone press conference any time soon. A new report suggests the iPhone 12 could be launched in late October in a large country that is not normally part of the first wave of major country markets. This can be taken as another indication that the iPhone 12 launch event is imminent.
Sources aware of Apple’s plans told The Korea Herald that Apple is expected to launch the iPhone 12 series earlier than usual in South Korea. According to the report, Apple wants to attract more 5G users to the market.
Sources do not state a specific release date, but suggest that Apple has plans to launch the iPhone 12 in late September or early November. This could coincide with the release date of the new global smartphone series. If Apple advertises the iPhone 12 on October 13, the phone could hit stores on October 23.
The Korea Herald points out that Apple normally releases iPhones in South Korea about a month after the US, Europe and other major countries. iPhone 12 marks a major change in strategy for Apple. Another explanation for this situation is that the global market launch has already been delayed and the launch in South Korea may therefore come earlier than expected.
The report also states that Apple is expected to release four new iPhone models this fall. However, it is not mentioned which new phone versions will be available in South Korea. Apple is expected to release two iPhone 12 versions in October, with the remaining two to be released a few weeks later.
The Korea Herald offers a possible explanation for Apple’s focus on South Korea this year. The iPhone 12 Pro Max is expected to support the 28GHz high-frequency 5G band, a feature none of the current 5G phones from Samsung and LG have. South Korea was the first country to open 5G networks and Samsung was one of the first manufacturers to launch a 5G phone in this country last year.
There is no consensus on which iPhone 12 versions will be released in October, but all news seems to agree that the iPhone 12 Pro Max, which comes out on top, will be delayed until November.